What is your method for coming up with ideas and solutions for clients?
I like to treat each and every client as if their business were my own business. What results would blow me out of the water? Those are the projects and ideas I like to go after and explore. Sometimes they’re crazy, but more often than not, they work.
What’s your favorite sports team?
The one and only: Alabama Crimson Tide
Where did you grow up and what was it like?
I grew up on 70 acres in North Alabama, in the epitome of a small southern town with one caution light and a lone Piggly Wiggly. It shaped who I am, of course, but most importantly taught me I prefer cities to the country—with exceptions, of course (wine country, anyone?).
What’s your favorite travel destination?
All of them (Spain, Switzerland, Ireland, Germany, Iceland, Norway, Dominican Republic, England, France, Costa Rica, Mexico)
What do you do for fun outside of the office?
I like to re-purpose furniture (I’ve painted two sets of kitchen cabinets), plan things (like travel) and spend time with family and friends.
Any accomplishments, awards, accolades or professional recognitions?
I graduated in three years from The University of Alabama Honors College, started my career in NYC and spent time in the editorial, marketing and social media worlds before settling on PR. My most recent PR campaign reached millions and netted the client a 300% ROI. I’m also a graduate of the Columbia University Publishing Course, an intense 4-week course on publishing taught at Oxford University.