Galatoire’s “33” Bar & Steak is the premier destination in the Vieux Carré for enjoying the finest cocktails and traditional steakhouse fare. The alluring atmosphere of “33” brings to life New Orleans’ next great tradition thanks to a rebrand project launched by The Ehrhardt Group in 2019. The Ehrhardt Group worked on a months-long campaign to attract the next generation of Galatoire’s regulars through the launch of an Instagram account, a brand guide, creative ad buys with clever messaging and an intimate influencer dinner that announced a menu with delectable new fare.
The event secured press coverage that lasted several months due to the relationships created and nurtured at the event.
individuals were reached on Instagram the night of the platform launch/influencer dinner and Galatoire’s “33” Bar & Steak was mentioned in
unique Instagram stories.