FALL 2021 UPDATE

Gulf South consumers are finding themselves in a cone of uncertainty as economic volatility, the aftermath of Hurricane Ida and lingering COVID-19 concerns impact decision-making for the remainder of 2021, according to new data released in the Gulf South Index Fall Update, a cooperative research project by The Ehrhardt Group and Causeway Solutions.

The latest findings examine views of consumers across the nation and then specifically in Louisiana, Mississippi, Alabama and the Florida Panhandle about their current attitudes on the economy, outlook for the future, spending habits, who they trust, pandemic behaviors that are going to stick around and comfort level with travel and leisure activities. This new research reflects how the Gulf South differs from the rest of the country in its opinions and behaviors.  It also shows where the current challenges lie in the Gulf South and creates a road map for local businesses and organizations to transform these challenges into opportunities.

DOWNLOAD THE FALL UPDATE

Want to know more about the findings? Contact us! 

Marc Ehrhardt
President
The Ehrhardt Group
marc@tegpr.com

William Skelly
CEO
Causeway Solutions
bskelly@causewaysolutions.com

READ MORE FROM THE GULF SOUTH INDEX HERE

__________________________________________________

The Gulf South Index is a cooperative project between The Ehrhardt Group, a public relations, marketing, content, issues and crisis firm, and Causeway Solutions, a nationally-recognized research and data analysis company, that are both based in the Gulf South. The U.S. Gulf South is defined as Louisiana, Mississippi, Coastal Alabama and the Florida Panhandle. As thought leaders in our industry on the forefront of data analysis, we collect and examine this information to better understand the media landscape, consumer behaviors and how business and organizations operate in our region.

Causeway Solutions and The Ehrhardt Group conducted a series of online surveys, each of 1,500 adults with a margin of error of 2.5%.  Surveys were conducted on September 13, 2021.