Gulf South Index

MISSISSIPPI

Mississippi by the numbers...

Current Levels of Concern

39% of those surveyed in Mississippi are still extremely concerned about the COVID-19 pandemic today and 29% think the situation is getting a little better.

34% said they would go back to normal right now if they could. 43% said their life has been impacted a fair amount by the pandemic and 35% said their life was impacted a great deal.

62% of people surveyed feel the health crisis will last for the rest of 2020 or longer - the highest percentage in the Gulf South - and 34% still think the population should be on lockdown to help prevent the spread of the virus.

Travel and Leisure

90% are extremely unlikely to travel to Europe or Asia right now and 72% feel the same way about travel to a big city such as New York or L.A. In line with the rest of the Gulf South, people in Mississippi are much more willing to travel within driving distance, with only 15% saying they were extremely unlikely to do this.

37% are currently extremely unlikely to visit a state or national park.

40% are still extremely unlikely to take in an outdoor concert or event.

People are avoiding getting together socially.

78% are avoiding crowed places and 64% have opted out of social gatherings.

72% have cut back on visits to bars and restaurants.

How are we spending our time?

60% are watching more television and 71% are streaming more networks.

73% are spending more time with family.

As for work...

68% said there has been no change to their work situation due to the pandemic - the highest percentage across the Gulf South.

Thoughts on the economy...

30% of those surveyed feel the economic situation is good or very good today.

See anything interesting here? Feel free to share with your friends and colleagues. Want to know more about the findings from today? Contact us at info@tegpr.com

Where are people going in Mississippi?

More and more people continue to return to the workplace in Hancock County. We see a slight decline at the beginning of October and this may be due to the recent storm threats to the area.

Since mid-April, the beach and parks have been popular destinations in Harrison County. We do seen a sharp decline at the beginning to October and this may also have to do with cooler weather and the recent threats of severe weather to the area.

People are also steadily heading back to the workplace in Jackson County with just a recent dip in numbers last week.

_________________________________________________

The Gulf South Index is a cooperative project between The Ehrhardt Group, a public relations, marketing, content, issues and crisis firm, and Causeway Solutions, a nationally-recognized research and data analysis company, that are both based in the Gulf South. The Gulf South includes Louisiana, Mississippi, coastal Alabama and the Florida panhandle. As thought leaders in our industry on the forefront of data analysis, we collect and examine this information to better understand the media landscape, consumer behaviors and how business and organizations operate in our region.

Causeway Solutions and The Ehrhardt Group conducted a series of online surveys, each of 1,384 adults with a margin of error of 2.5%.  The most recent survey was conducted on September 6-9, 2020. 

READ THE GULF SOUTH INDEX NEWSLETTER HERE.