GULF SOUTH INDEX: Our social media habits are changing

Social media continues to transform how we communicate, gather information and connect with others. It’s the place where we get…

GULF SOUTH INDEX: What is your economic pain threshold?

Inflation and supply chain disruptions were key factors weighing on consumer sentiment around economic outlook and overall optimism at the…

GULF SOUTH INDEX: Covid-fatigue, misinformation weighing on consumers in 2022

As 2022 gets underway, we are approaching two years of navigating a global health pandemic. Just when we thought things…

GULF SOUTH INDEX: Our search for happiness & meaning – What we learned in 2021

In the last couple of years, I’ve taken to writing down interesting things and experiences in a journal that I…

GULF SOUTH INDEX: Supply chain setbacks, renewed optimism drive early holiday shopping

With Thanksgiving just a couple weeks away, many consumers are making holiday plans and preparing for the gift-giving season. The…

GULF SOUTH INDEX: Choosing to stay and build – What businesses & organizations can expect

In 2005, everything my wife and I owned washed away in floodwater that followed Hurricane Katrina. She and I had…

GULF SOUTH INDEX: We are back in the cone of uncertainty

While the summer started off on an optimistic note with COVID-19 cases declining, mask mandates lifting and people setting off…

GULF SOUTH INDEX: Back-to-school: Consumers are shopping early, spending more

Parents are gearing up for students to head back to in-person learning in the coming days and weeks. Some, for…