Gulf South Index

Trust Us On This. The Hopes and Grievances of 2025

On an individual level, trust doesn’t seem that tricky — relying on people you can confide in, withholding information from…

Are the Kids Alright? A Deep Dive Into America’s Youngest Generations

Remember when the world was fascinated with millennials and avocado toast? Or when “OK Boomer,” referencing post- World War II…

Marc Ehrhardt on The Newell Normand Show

Marc Ehrhardt, President of The Ehrhardt Group, once again visited The Newell Normand Show on April 7th to discuss our…

THE THRILL IS GONE: 2025 GULF SOUTH INDEX, DOWNLOAD NOW

"Consumers are just really pissed off about the world"  - Claudi Sahm, former economist at the U.S. Federal Reserve We’ve…

The Game isn’t Changing. It’s Changed. The State of the Media in 2025.

Whether you wake up for the 5AM news or check the X app the minute you open your eyes, it’s…

The Sky is Green. IT’S GREEN!!! What We Learned in 2024

A few weeks ago, I attended a meeting to inform a group of neighbors about a potential real estate project.…

Marc Ehrhardt on The Newell Normand Show

Marc Ehrhardt, President of The Ehrhardt Group, stopped by The Newell Normand Show on February 17th to discuss the findings…

In It For the Long Haul: 2025 At A Glance

2025 hit the ground running early this year. From senseless tragedy to unprecedented weather, January 2025 almost feels like it’s…

“You mad bro?” Why are we so angry?: GULF SOUTH INDEX

We avoid talking about political issues in the GSI for two reasons:   1.We care about why we act the way…

Campaigning for Our Attention: The (Updated) State of the Media in 2024: GULF SOUTH INDEX

Being a consumer in 2024 is synonymous with being online. Sometimes, it feels like our phones are listening to us.…