GULF SOUTH INDEX: Covid-fatigue, misinformation weighing on consumers in 2022

As 2022 gets underway, we are approaching two years of navigating a global health pandemic. Just when we thought things…

GULF SOUTH INDEX: Our search for happiness & meaning – What we learned in 2021

In the last couple of years, I’ve taken to writing down interesting things and experiences in a journal that I…

GULF SOUTH INDEX: Supply chain setbacks, renewed optimism drive early holiday shopping

With Thanksgiving just a couple weeks away, many consumers are making holiday plans and preparing for the gift-giving season. The…

NEW REPORT: Optimism down but opportunities abound in the Gulf South

New data released today in the Gulf South Index Fall Update shows consumers in our region are finding themselves in…

GULF SOUTH INDEX: Choosing to stay and build – What businesses & organizations can expect

In 2005, everything my wife and I owned washed away in floodwater that followed Hurricane Katrina. She and I had…

GULF SOUTH INDEX: We are back in the cone of uncertainty

While the summer started off on an optimistic note with COVID-19 cases declining, mask mandates lifting and people setting off…

GULF SOUTH INDEX: Back-to-school: Consumers are shopping early, spending more

Parents are gearing up for students to head back to in-person learning in the coming days and weeks. Some, for…

GULF SOUTH INDEX: Local News: Meeting people where they are

Fair and accurate dissemination of information is a hot button issue. Who people trust to deliver this information is an…

GULF SOUTH INDEX: On the road again

We have reached a turning point when it comes to consumers venturing back out into the world. A renewed demand…

2021 GULF SOUTH INDEX REPORT: New data shows being local more important than ever

The Gulf South is emerging from the COVID-19 pandemic in better shape than some other parts of the country. People…