Caroline Licciardi

Account Executive

What got you into this business?

I have always been the biggest advocate for the people, organizations, services and products I believe in; in turn, I thrive on witnessing the positive impacts that unfold. My passion for PR is further fueled by the creativity and strategic thinking that emerges during the process. Therefore, the ever-evolving and collaborative nature of the industry allows me to make a tangible difference in society while doing what I love most – connecting with people and sharing their stories!

What’s your favorite sports team?

Always & Forever #WHODAT

What’s your favorite travel destination?

PARIS! I had the privilege of studying abroad there for a summer and instantly fell in love with the city’s timeless elegance and “joie de vivre,” as the Parisians say. Nothing beats sitting under the Eiffel Tower at sunset, wandering through the cobblestone streets in Le Marais or Montmartre, experiencing the charm of café culture, and discovering hidden gems around every corner… It’s one of those places that has it all: art, history, culture, fashion— you name it! Although I must admit, Tuscany comes in as a close second.

What do you do like to do outside of the office?

Cliché as it may seem, my ultimate joy stems from creating memories with family and friends. Whether it’s exploring a new restaurant, listening to live music, or booking a plane ticket, I tend to always say yes! Amidst all the excitement, you’ll likely find me attached to my Kindle or binge-watching historical fiction TV shows after whipping up a (hopefully) delicious meal.


Louisiana State University, Bachelor of Arts in Mass Communication – Public Relations, minor in Psychology
Louisiana State University, Master’s in Mass Communication

Awards & Accomplishments

Strategic Communications Management Professional (SCMP)